Fund the Future

In 2025, the president asked Congress to claw back $1.1 billion in public media funding, which would be a disastrous blow to the Corporation for Public Broadcasting and the public media ecosystem as a whole. We create a video explaining how the CPB worked and why this move would be cataclysmic for public media. Despite our best efforts, Congress rescinded our funding and effectively told us to “Go fund yourself.”

We needed a way to reenergize our base and garner new support. So, we came up with something simple: Love it? Fund it.


Video


Digital mural

Pre-Rescission - Protect My GBH

Rescission - Local. Trusted. Defunded.

Post-Rescission - “Go Fund Yourself”

Giving Tuesday - Love it? Fund it.


in the wild

MBTA Buses

Billboard - Arthur

MBTA Trolleys

MBTA Interior Cards

MBTA Live Boards - Arthur, NOVA, Masterpiece

Digital Billboard - Boston Public Radio

Digital Billboard - Arthur

Digital Billboard - Masterpiece


arthur’s fist

T-Shirts

Stickers


print collateral

8 Page Brochure

Pocket Folder

Letterhead, Envelope, Reply Slip

Tri-fold Brochure


Merch

Stickers

T-Shirts


social

Reddit - Masterpiece
Copy: Defunding us was a bit dramatic, tbh. Support MASTERPIECE and public media today.

Reddit - Arthur
Copy: Hey, what a wonderful kind of day to support educational content for all!

Story Sticker - Love it? Fund it.

Story Sticker - “Go Fund Yourself.”

Reddit - NOVA
Copy: Calling all science nerds. Help support NOVA and public media today.

Reddit - “Go Fund Yourself.”
Copy: Yeah, they did. Support independent journalism that has no barriers and educational content for all.


web